Advertising, Lagos
One idea.Every channel.
Integrated advertising from Lagos: one campaign idea carried across digital, outdoor, radio, events and PR, planned for approval and built to be remembered.
Campaign idea
Digital
Outdoor and radio
Events
PR
The assumption
"A bigger budget will fix this."
Big budgets spread across disconnected ads buy noise. The campaigns people remember are built on one idea, said the same way everywhere they meet it.
We start with the idea and the audience, then plan the channels that reach them, from the phone in their hand to the billboard on their commute, and the approvals that keep it on air.
What you get.
Pick the parts you need. Most clients start with two or three and add the rest as the work proves itself.
Campaign strategy
The audience, the insight and the one idea that carries the campaign.
Creative development
Key visuals, scripts, copy and video, ready for every format.
Media planning
Digital, outdoor, radio and TV, chosen for reach in the cities that matter to you.
Experiential and events
Activations and launches that people show up for and talk about.
PR and launch support
Press releases, media kits and placement to carry the story further.
Approvals and reporting
Advertising approval planned in, and plain-language reports on what ran and what it did.
How we play it.
The same four moves on every brief. Timings flex with scope.
- Weeks 1 to 2
Insight
Audience, market and competitor review, and the brief behind the brief.
- Weeks 3 to 4
Idea
Campaign routes, tested and refined into one idea.
- Weeks 5 to 8
Make and approve
Production, media booking and advertising approval.
- Launch onward
Run and report
Live campaign, optimisation and a results report.
The receipts.
Work where we ran this play. Every case study shows the assumption we beat and what shipped.
Mastercard Spend and Win
A promotion people understand in seconds, on the phone in their hand.
The Grandeur
A sold-out stage play, and an events group with a clear offer to sell after it.
Olalekan Biliamin Oba
End to end, from the strategy to the headlines: a personal brand platform, a launch campaign and every piece of creative behind it, and national coverage in BusinessDay, ThisDay and Punch.
Named Leading Brand Strategy and African Market Entry Consultancy 2026 at the MEA Markets African Excellence Awards.
About Aim One Company →Questions, answered.
Is your team registered with ARCON?
Our founder, Aizehi Itua, is a registered advertising practitioner with the Advertising Regulatory Council of Nigeria (ARCON) and a full member of the National Institute of Marketing of Nigeria (NIMN). We plan every campaign around ARCON's rules and approval process.
What does an advertising agency in Lagos do?
An advertising agency develops the campaign idea, creates the adverts, plans and buys media, handles approvals and reports on results. Aim One Company runs integrated campaigns across digital, outdoor, radio, events and PR from one idea.
Do you handle ARCON approval for adverts?
We plan advertising approval into every campaign timeline and prepare creative to meet the Nigerian Code of Advertising, so approvals don't hold up launch day.
Do you only work in Lagos?
We're based in Lagos and plan campaigns across Nigeria, including Abuja, Port Harcourt, Ibadan and Kano, and for brands entering the wider African market.
Ready toplay?
Tell us where you are and where you want to be. A real person reads every brief and replies within one working day.